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Hi guys. I recently quoted a little over a grand for a 2 sided 2' x 4'x 2" grainframed sandblasted HDU sign to a store in a mall. My contact in the mall told me these people said that (in the States) they $500.00 for these signs. Naturally I believe they are just trying to get a deal, but really, how much does this cost? Simple, text only (logo is text as well, something like Microgramma) & no install. Or did I really go too high?
TIA, Felix
-------------------- Felix Marcano PuertoRicoSigns.Com Luquillo, PR
Work hard, party like a tourist! Posts: 2274 | From: Luquillo, Puerto Rico, USA | Registered: Nov 2000
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Felix - this morning I sold two 4' x 8' single faced dimensional signs (woodgrain background made with our ShopBot) for $3,500 each with no installation. (1.5" - 15# Corafoam with a .75" MDO backing.
That's a little over $100 a square foot, which is just about our going rate. If there is gold leaf, carving, or additional stuff the price goes up from there. Posts and installations are priced accordingly.
This time last month I was laying in a hospital with no work to do in the shop. Within the last few weeks we have sold over $40,000 worth of work and still figuring more.
It's a crazy business for sure. We lose a lot to customer just like Amy and Felix have mentioned but then we get a bunch also.
When someone tells me that they can get the same sign for half what I charge, my response is always, "Then, that is who you should get to do your signs".
Your example would probably run about $1,300 to $1,500 if we did it here. I would like to see what this guy gets for $500.00
[ March 15, 2007, 03:17 PM: Message edited by: Raymond Chapman ]
-------------------- Chapman Sign Studio Temple, Texas chapmanstudio@sbcglobal.net Posts: 6306 | From: Temple, Texas, USA | Registered: Nov 1998
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Because its just text I would only charge about $1200. Canadian. But I would normally charge about $1680. for that- if it had to have a scene/illustration of a tractor, their cow, picket fence and dog, and a couple d*mn sheep, 3 of their 7 kids, and 4 local seed company logos (that have to be drawn because they still haven't got efiles for them). Like 99% of my sandblasted signs have. After all it's 2 sided- so that's 2 tractors, 2 dogs, 2 cows...........
I think its another you get what you pay for scenerios. Maybe they could get it in the States for $500. But who's to say its going to be as well done as the one they just got from you. Is it 2" thick etc. etc. from the people thay got it from before? You don't know. And they probably don't either sadly enough. I think your price is very fair.
-------------------- Deri Russell Wildwood Signs Hanover, Ontario
You're just jealous 'cause the little voices only talk to me. Posts: 1904 | From: Hanover, Ontario, Canada | Registered: Dec 1998
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-------------------- Ricky Jackson Signs Now 614 Russell Parkway Warner Robins, GA (478) 923-7722 signpimp50@hotmail.com
"If I have seen further it is by standing on the shoulders of giants." Sir Issac Newton Posts: 3528 | From: Warner Robins, GA | Registered: Oct 2004
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My standard price is $65 per square foot. 70% more for the 2nd side. This includes a nice shape and design. If its just a rectangle with a line or 2 of copy, maybe $50 s.f.
-------------------- John Arnott El Cajon CA 619 596-9989 signgraphics1@aol.com http://www.signgraphics1.com Posts: 1443 | From: El Cajon CA usa | Registered: Dec 1998
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