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» The Letterville BullBoard » Letterhead/Pinstriper Talk » Sign Writing VS Sign typing

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Author Topic: Sign Writing VS Sign typing
Alicia B. Jennings
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Member # 1272

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A customer of mine needs a Thank you sign. He sent me a EPS file of exactly how he wants it on a 4' by 8' It read Thank you! and then company name at the bottom. When I sent him back that he forgot to capitalize the Y in you, he sent back that he wanted it that way. (Font used was Arial)
I wasn't gonna get into a mind wrestling contest about layout/design etc. cause it's what he wants. But isn't it strange,,,,,if it wasn't for the easy money I am making on this job, I'd tell em to "Take the y and,,,,,,

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Signs by Alicia Jennings (Mudflap Girl)
Tacoma, WA
Since 1987
Have Lipstick, will travel.

Posts: 3743 | From: Tacoma, WA. U.S.A. | Registered: Dec 1999  |  IP: Logged | Report this post to a Moderator
Curt Stenz
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Member # 82

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Anytime I hear "Arial" I take a deep breath and expect the worse.

Take the money and run.

Keep your standards high, never forget where you came from.

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Curt Stenz Graphics
700 Squirrel Lane
Marathon, WI 54448

Posts: 568 | From: Marathon, WI 54448 | Registered: Dec 1998  |  IP: Logged | Report this post to a Moderator
Rick Sacks
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Member # 379

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How good a customer and how badly do you need the money? Those are the customers I'm weeding out.

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The SignShop
Mendocino, California

http://www.mendosign.com

Making the simple complicated is commonplace;
making the complicated simple, awesomely simple, that's creativity. — Charles Mingus

Posts: 6627 | From: Mendocino, CA. USA | Registered: Nov 1998  |  IP: Logged | Report this post to a Moderator
Alicia B. Jennings
Resident


Member # 1272

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Ah, it's a old customer who I have been doing their vehicles and signs for at least 10 years, maybe more. They have since grown into a very large company and even got bought out by a German company. Before the computors came into play, it was just "We need a sign". but now I get a EPS file of the artwork. Very boring,,,,but easy money. "Slap it on and pick up a check!"

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Signs by Alicia Jennings (Mudflap Girl)
Tacoma, WA
Since 1987
Have Lipstick, will travel.

Posts: 3743 | From: Tacoma, WA. U.S.A. | Registered: Dec 1999  |  IP: Logged | Report this post to a Moderator
David Harding
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Member # 108

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When graphic "designers" and sign companies use Arial or Times Roman, I just think they are being lazy. I get logos sent to me all the time that are set in those typefaces. Letter styles have a personality and time should be spent to choose one to match the image of the company represented. To just use the default one on your computer is shiftless... of course, in Alicia's case, Shift-Y would be an improvement!

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David Harding
A Sign of Excellence
Carrollton, TX

Posts: 5064 | From: Carrollton, TX, USA | Registered: Nov 1998  |  IP: Logged | Report this post to a Moderator
Gerald Barlow
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Member # 3477

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Which brings the following to mind...I get communications from computer literate people most of the time using Word, Adobe, and others using a specific typestyle (font) and spacing and layout. If...and I do say "if" I question their choices I usually get a pass to use my biases. I find/ have found that the medium used to give me the job information is frequently just that...s sketch using the computer.
For years I told people if they sent me computer art it was ART and I would respect their choices (no matter how dumb they were (their choices). I find that middle management people just fall back to using the medium at hand...Word or Illustrator. Some times they have no clue and it is definitely not meant to be ART or the final word. Upper management people usually are the opposite. They have had someone knowledgeable design the art and are directing me to copy it. Comments?

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Gerald Barlow
Artworx
Turlock, CA

95380
artworx@bigvalley.net

Posts: 176 | From: Turlock, CA 95380, USA | Registered: Dec 2002  |  IP: Logged | Report this post to a Moderator
Alicia B. Jennings
Resident


Member # 1272

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My comment would be "Let the best qualified man be in charge of the final design" Not only because of his design capabilities but his knowledge of what it takes as far as time and materials to b get the best job completed for the customer.

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Signs by Alicia Jennings (Mudflap Girl)
Tacoma, WA
Since 1987
Have Lipstick, will travel.

Posts: 3743 | From: Tacoma, WA. U.S.A. | Registered: Dec 1999  |  IP: Logged | Report this post to a Moderator
   

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